Filling the UK’s Digital Skills Gap

Internet Marketing Diploma Course
Internet Marketing Diploma Course

Learning and Development

Life-long learning continues to play a vital role in my business career.  Starting with formal secondary and higher education to specialised training courses covering technical products through to “softer” management skills as my career progressed.  I found that each stage has been impacted by major changes in the underlying economic conditions.  These have been both local, as product and service requirements have evolved and global, as recession and recovery cycles ebbed and flowed.  My various employers needed to suspend salary payments, enforce pay cuts and make people redundant in order to stay in business.  Technology developments in my core industries have also meant that I had to stay up-to-date by keeping abreast of changes through self-directed home study.

Transforming Training Delivery

Many years ago when I enrolled on a Business Management Course run by the Open University, lectures were broadcast on the TV and written communication was by the postal service.  The internet and high speed data links have opened up new avenues for people to access training information on an almost infinite variety of topics on a range of platforms including mobile phones.  These developments have transformed not only the subject matter, but the learning experience itself, which can be accessed whilst commuting or at other times when you have a spare half-hour.

The UK’s Digital Skills Gap

As the economic and business environment in the country evolves, the UK Government has identified a significant gap in digital skills, which represents a significant growth area for Britain as our traditional industries face decline.  This situation provides an ideal window of opportunity for anybody who has the motivation to invest some of their time and money in their education and capitalise on this trend whilst it is still in its infancy.

Our high street shops and more traditional “bricks and mortar” businesses are finding it even harder to survive against their online competitors and their owners sometimes lack the time or skills to digitally market their businesses to attract physical customers, or develop their own online presence.  This situation opens up opportunities for individuals with the relevant skills to provide a service for these businesses on a full-time or part-time basis at an affordable price.

The Digital Business Picture

A Government Survey of one thousand UK-based businesses in the SME (Small to Medium Enterprise) category found that companies with fewer than 250 employees have the most to gain from applying digital solutions to their business processes.  In order to achieve the potential efficiencies of 4% revenue growth and a similar reduction in costs, SMEs are actively recruiting personnel or contracting service providers to implement the necessary changes.  Targeted training in Digital Business processes is likely to help candidates secure one of these vacancies or provide the foundations for them to start their own digital business.  However, formal academic courses structured around the National Standards for Essential Digital Skills * will not be available until August 2020.  The message for me is that if you want to progress your career in this important sector, now is the time to look for the relevant training in the private sector and get ahead of the crowd.

Your Opportunity

Digital Upskill Ltd https://digitalupskill.co.uk/ offers instant access to a comprehensive range of UK online training courses from one of the UK's leading Business Course providers, specifically developed to enhance your digital business skills.  These are not the traditional type of online course where the student is faced with endless screens of text and the occasional image to break the boredom, but are filmed recordings of live training events, complete with delegate Q & A, so they capture the essence of the live course.  You can learn up-to-date, in-demand skills which you can apply straight away to boost your career development or use to jump-start your new business.